Aliments del Territori i Tu

Creation of four dynamic videos promoting an innovative app focused on local food sourcing. These videos were meticulously designed to showcase how the app connects consumers with the origins of Lleida's produce. The goal was to emphasize the app's role in empowering users to discover the origins of their food, fostering a deeper connection to local produce and its journey from farm to table.

Our video campaign for the Diputació de Lleida centered on introducing an app dedicated to unraveling the origins of local produce. Through four engaging videos, we aimed to ignite curiosity about Lleida's food sources. The concept revolved around storytelling that illuminated the app's role in connecting consumers with the rich heritage and journey of local produce. The videos aimed to evoke a sense of connection and appreciation for Lleida's agricultural heritage, fostering a deeper understanding of the region's culinary identity.